Executive Interview with Angela Oakland, Owner, Blind Ambition

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1 min read

Q: Tell us about your company.

A: Blind Ambition has been in the Bismarck-Mandan community for 10 years. I took ownership of the company in January 2025. The previous owner Jere Rogers and I still work closely together as she transitions into retirement and I am working toward expanding in this region. We sell interior window treatments such as blinds, drapes, shades, and shutters. We provide design advice, sales consulting, and installation.

Q: What is your story? How did you end up where you are?

A: I have been working for the previous owner for two years and took ownership January 2025. Previous to Blind Ambition I had my own cleaning company. I have always loved interior design. When the opportunity arose for me to partner with Blind Ambition and eventually take ownership of the company, I could not wait to make it happen. I love showing clients all the exquisite drapery fabrics and beautifully crafted shades and seeing the end results after installation is so rewarding.

Q: What are five exciting things going on at your business right now?

  1. Motorization has made huge strides in window treatment technology. It has been exciting to see the latest and greatest implementation in the last year.
  1. My own home will be getting a complete window treatment makeover that will allow people to see many different options and applications either by visual media or by personal appointment.
  1. Our leading sales brand Hunter Douglas is making some company changes that will allow some of their sister products to be accessible at a budget-friendly price point.
  1. Blind Ambition participated in the Bismarck Mandan Home Show at the civic center this past March.
  1. Blind Ambition will have a featured home alongside the builder TrueBuild in the Spring Bismarck Mandan Parade of Homes.

Q: What is something you learned about business in the last year?

A: Two lessons I have learned are: You have to have passion for what you do, and it’s hard work promoting your own business but you have to have the courage to put yourself out there.

Q: Do you have any resources you recommend to other entrepreneurs?

A: Nothing specific at this time. Currently, my life is filled with product research on shade and drapery materials. Having a knowledgeable mentor has been my greatest resource.

Q: Is there anything else you’d like to say to our readers?

A: A positive outlook and a supportive family are my greatest tools for success.

Blind Ambition

blindambitionndandsd.com
Facebook | /blindambitionforyou
Instagram | @blindambitionforyou